In early November 2013 Typhoon Haiyan devastated areas of Southeast Asia with the Philippines taking the full force of the storm. Haiyan (also known as Typhoon Yolanda in the Philippines) is unofficially the fourth strongest typhoon ever recorded in terms of wind speed reaching up to 196 mph according to the China Meteorological Administration. Haiyan is the deadliest typhoon to ever hit the Philippines with at least 5,500 people confirmed dead and many more injured.
The devastation caused and left behind by the typhoon has been reported around the world and drawn the support of many large aid organisations and also brought smaller independent contributions.
One personal donation was made to the victims this week by celebrity couple David and Victoria Beckham who sold designer clothes through a British Red Cross charity shop, with all funds raised going to the support the rebuilding of lives following Typhoon Haiyan.
Here we take a look at the celebrity couple, their fashion world connections and how their generosity can help many people recover from the Haiyan disaster.
David and Victoria Beckham
Photo Courtesy of Getty images
Who are David and Victoria Beckham?
David and Victoria Beckham have led a glamourous lifestyle spending time in some famous cities around the world including Madrid, Los Angeles and London. Along the way their careers as a talented footballer and world famous pop singer turned fashion designer have made them style icons for millions of fans around the world. The pair have appeared in countless fashion magazines and in advertising campaigns for H&M, Emporio Armani and Marc Jacobs.
David Beckham Profile
David Beckham was born in Leytonstone, London on May 2, 1975. With a love of football since he first kicked a ball David was destined to become a great of the sport. By the age of just 20, Beckham had become a fixture in the Manchester United first team, and had gained a reputation as a hard working winger with great passing, crossing and set piece skills. His good looks and family man image had earned him several endorsements and advertising campaigns by the time he moved to Real Madrid in a $40 Million dollar deal. In 2007, he signed a five-year, $250 million contract with the L.A. Galaxy. In May 2013, he retired from the game.
Victoria Beckham Profile
Victoria Adams was a founding member of the Spice Girls in 1993. Each girl had their own nickname in the group and Victoria became ‘Posh Spice’ thanks to her middle class background and well spoken voice. The group went on to sell over 80 million records worldwide. After marrying David Beckham in 1999, she became a style icon and a regular in the fashion and gossip pages of national magazines and newspapers. Today Victoria Beckham runs a successful fashion label, as well as being mum to 4 children.
Victoria Beckham with her boxes of designer clothes and shoes
Photos Courtesy of @victoriabeckham on Twitter
Beckham’s Moved by the Typhoon Haiyan Charity Appeal
Considering their allegiance with fashion it is perhaps no surprise then that David and Victoria have wardrobes full of designer clothes, more than they could ever possibly hope to wear. What did cause surprise this week amongst a lot of onlookers was that the couple decided to give away boxes upon boxes of designer clothes, dresses, suits, shoes and accessories to a charity shop in the UK. Touched by news footage showing the devastating effect of Typhoon Haiyan on the people of the Philippines, the Beckhams gave more than 20 boxes of clothes in an attempt to raise money for victims through a sale held in a British Red Cross charity shop in Chelsea, London.
The disaster has been covered extensively by the UK media and International Development Secretary Justine Greening has told the BBC that the UK has been at the “forefront” of the aid response to help the people of the Philippines recover from the damage caused by Typhoon Haiyan.
Food aid, water purification kits and tents had already been sent and the donation from the Beckhams will mean yet more support can be given through the British Red Cross to add to the estimated donations so far of £100 million.
The long queue outside the British Red Cross
Photo courtesy of ITV news
About The British Red Cross
The Red Cross are an humanitarian organisation that operate around the world helping people after disasters. Mostly run by volunteers, the charity help vulnerable people prepare for and respond to emergencies. After the crisis, The Red Cross help people recover and move on with their lives.
The British Red Cross have been running a campaign called ‘Shop drop for the Philippines’ which encourages people to donate unwanted items and shop and buy other goods in their stores to raise money.
Mark Astarita, director of fundraising for the British Red Cross, said: “We are delighted to have Victoria and David’s support for the British Red Cross Shop Drop for Philippines.
“Their generous donation will enable us to raise significant funds towards the enormous humanitarian operation currently under way.”
One of David Beckham’s donated designer suits
Photo courtesy of Getty Images
The Big Sale
The Beckham’s clothing collection included big name designer brands such as Jimmy Choo and Dolce and Gabbana. Queues gathered outside the store as word spread of the sale and the Red Cross decided to operate a limit of only 50 people inside at any one time to control the frenzy and possible fighting over goods.
Each shopper was also limited to buy just one item from the Beckham collection of donated goods. Some customers queued for more than an hour, to take a look at items ranging in price from £25 for ties and belts to £250 for jackets.
The Jimmy Choo shoes and suits by Dolce and Gabbana went on sale for between £600 and £800. Mrs Beckham’s clothes were a UK size four and her shoes a size four or four-and-a-half meaning that not everyone could hope to fit into them.
Despite that fact and the one hour queues to get inside, the British public were not put off and the shop had completely sold out by the time it closed its doors at 8pm. The estimated amount of money raised was believed to be close to £50,000 and the Beckhams urged others to help support victims of the typhoon. Victoria said:
“David and I are supporting the Red Cross Shop Drop for the Philippines campaign and we urge everyone in Britain to do the same, everyone has something in their closet they were holding onto, a dress, suit, or pair of shoes they thought they might wear again. Dig them out, bag them up, drop them off and give someone else the chance to buy them, raising much needed funds for the Red Cross aid effort.”